Wine and Spirits

“A critical part of a customer experience is that they can walk the store and see great things, but ironically the greatest impact is when they check out, and that’s where SuitePOS comes into play,” Jim Shpall, CEO Applejack Wine & Spirits

Applejack is a Colorado-based wine and spirits retailer with a selection of wine, beer, and spirits that is “second to none.” For over 60 years, the beverage retailer has been providing Coloradans with exceptional customer service at its two super-market sized locations in the greater Denver area. Applejack aims to expand their operations across the state and to continue to provide an offering of alcoholic beverages that’s as “large as humanly possible.”

Applejack’s previous POS system was getting the job done, but just not doing enough to support their needs for a seamless customer experience. So they switched to SuitePOS for a system that was nimble and could support their carefully crafted customer experience. 


At a glance...

Systems Replaced: NetSuite POS (AKA Retail Anywhere)

Problems: A cumbersome system with aging tech that was inflexible when it came time to add new features. Legacy look and feel of the POS was hard to use for cashiers and their customers at checkout.

Modules Implemented: Advanced Inventory, Gift Cards, Advanced Promotions, Quick Service, Multi-Org (NetSuite OneWorld)

The SuitePOS Difference: SuitePOS’ superior offline capabilities and speed means outages and long lines are history for this legacy retailer, backed-up by SuiteRetail’s innovative development and responsive support team.

SuitePOS is a nimble system that works with the cadence of Applejack’s business, seamlessly integrating with both their NetSuite ERP and customer experience needs. It is a highly configurable, responsive and adaptable framework to handle the sale of thousands of items packaged, priced and sold in many different ways and units of measure.

Full Story


Collections: Some Customers

Category: Wine and Spirits